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    CASE STUDY · GAMING

    95% test automation across web, mobile & desktop.

    A major online casino operator managing web, mobile, and desktop gaming apps struggled with slow testing cycles, inconsistent user experiences, and costly maintenance.

    The engagement

    What was automated, and what it returned.

    Frequent UI updates across web, mobile and desktop meant the delivery team was re-testing the same journeys instead of shipping the next release.

    60%Time saved
    95%Coverage
    350%ROI
    CustomerMajor Online Casino · Gaming
    EnvironmentA major online casino operator managing web, mobile, and desktop gaming apps struggled with slow testing cycles, inconsistent user experiences, and costly maintenance.
    AskUI setupFaced with dynamic UIs, varied platforms, and strict quality/regulatory demands, the casino chose AskUI because of: Platform-agnostic Vision Agents (one set of scripts works across all OS types), AI-powered visual detection (resilient to UI changes and dynamic content), and Low-code natural language test scripts (accessible to QA and non-dev staff).
    Measured result95% test automation across web, mobile & desktop
    Lifecycle stageValidate
    ApproachVision-based automation across visible interfaces. No hooks into the application, no instrumentation.
    The company

    Who this is about.

    This customer is a major online gaming operator running web, mobile and desktop applications for a regulated, real-money audience. The name is withheld at the operator's request.

    Their delivery rhythm is relentless: frequent UI updates across three platforms, each of which must behave identically, because an inconsistency a player finds costs both revenue and regulatory goodwill. The team was spending its cycles re-testing the same journeys on every platform instead of shipping.

    The Challenge

    A major online casino operator managing web, mobile, and desktop gaming apps struggled with slow testing cycles, inconsistent user experiences, and costly maintenance. AskUI's visual automation approach enabled them to enhance quality, speed, and coverage across all platforms.

    Challenges included:

    1. Time-consuming manual testing processes
    2. Inconsistent user experiences across different platforms
    3. Difficulty in replicating complex betting scenarios
    4. Slow release cycles due to extensive regression testing
    5. High costs associated with maintaining separate test suites for each platform

    The casino needed a robust automation solution that could work across all platforms, handle dynamic content, and adapt to frequent UI changes without constant script maintenance. Additionally, they required a system that could simulate real user interactions to ensure the authenticity of the gaming experience.

    Why AskUI?

    Faced with dynamic UIs, varied platforms, and strict quality/regulatory demands, the casino chose AskUI because of:

    • Platform-agnostic Vision Agents: one set of scripts works across all OS types
    • AI-powered visual detection: resilient to UI changes and dynamic content
    • Low-code natural language test scripts: accessible to QA and non-dev staff

    Key Changes Post-Adoption

    Post roll-out results included:

    • 95% test coverage across all game platforms
    • 60% reduction in script maintenance time
    • 40% faster deployment cycles
    • Better detection of edge-case betting interactions
    • Improved compliance through thorough multi-platform validation

    Summary

    AskUI's visual automation enabled this online casino to consolidate testing across platforms, reduce costs, and improve both game quality and release speed. The result is a scalable, low-code, AI-driven framework that ensures consistent, regulated, and seamless player experiences, and drives faster time-to-market for new games.

    Results as measured by the customer

    • 0195% test automation across web, mobile & desktop
    • 0260% reduction in script maintenance time
    • 0340% faster release cycles
    • 04Improved detection of complex betting issues
    • 05Strengthened regulatory compliance via automated, cross-platform test coverage
    “AskUI has revolutionized our QA process. We can now confidently test across all our platforms with a single suite of tests. The visual AI approach has been a game-changer, allowing us to keep pace with our frequent UI updates without constant test maintenance. It's not just about efficiency; it's about delivering a consistently high-quality experience to our players.”
    Head of Quality Assurance, Major Online Casino
    NEXT STEP

    Your screens look different? They always do.

    Every engagement starts with a scoped proof on your hardware, with exit criteria agreed in writing before we start.

    Scoped with you firstA short call about targets, scale and deployment.
    Terms agreed before the startScope and conversion terms in writing, up front.
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